Overview of Apple Live Event September 7, 2016

Photo of iPhone 7 below

Here are just a few of the highlights of the Apple Live Event today…

First Off, Tim Cook Discussed Apple’s Educational Platform…

Apple’s ConnectED program is providing free iPads
Apple’s Swift Playground iPad app teaches kids coding in Swift
A new iWork innovation Realtime Collaboration for Numbers, Pages and Keynote allows students and teachers to work together on projects

Some App News…

Shigeru Miyamoto, the father of Mario introduced a new app…Nintendo is releasing a new Mario app which has been missing from the App Store forever
The App Store has sold over 500 billion apps

Apple Watch News…

Apple Watch Sales Exceed Expectations…

Apple Watch Has Become the 2nd Top Selling Watch Brand in the World…2nd Only to Rolex

Apple’s Newest Watch OS 3…

was released in June. It includes:

A more intuitive user interface
A new Breath app for reducing stress
The ability to now share your fitness activity with friends
A new 911 feature which alerts local emergency authorities as well as selected contacts.
It’s also faster and more responsive

The New Apple Watch Series 2 is now Waterproof…

You can swim with it!

The activity app will add swimming as a new activity
There will be 2 swimming programs available
All the potential entry points for water on the new watch have been redesigned to keep water out except one…the speaker, which will actually expell any water that may have snuck in after swimming
Apple has finally given Watch a new GPS utility…at least for 2 activities…walking and running. You not longer need to carry your phone with you to track you activity for those 2 activities.

Apple Watch Series 1 News

Apple will continue to sell what they are now calling Watch Series 1…which is the current watch
Series One watches will be updated to a new dual-core processor
The price will be dropped to $269

A New PokemonGo app for Apple Watch

The developer John Hanke founder and CEO of PokemonGo from Niantic Labs announced that PokemonGo for watch will be coming out before the end of the year. This new app should make the game more accessible, better, faster, easier and especially safer!

PokemonGo has been downloaded more than 500 million times around the world. He also announced that the new PokemonGo Plus wristband will be available later this month.

Perhaps the biggest news for the PokemonGo’s new Watch app might be that it will interface somehow with the fitness activity app. A Niantics Lab person gave a demo of the new app and you can capture Pokemon, hatch eggs, get items from Pokestops and see information about the Pokestop…all from your watch! You can also see the calories you’ve burned! You can even hatch eggs! And their demo included hatching a Pikachu!

More Watch News & Pricing…

Tim announced that Apple has formed a…

New Partnership with Nike and they are introducing 4 new Nike+ models of Watch
$369 is the base price for the entry level new watch and for the new Nike + Watch too
Both Watch Series 2 and the Nike + can be preordered Sept 9th

Apple call’s the new Apple Watch “the ultimate device for a healthy life”

The New iPhone 7

The iPhone has Sold over 1 billion iPhones making it the best selling product of its kind in the world

iPhone 7 Newest Features

New aluminum frame
New integrated and buried (not visible) antenna
2 new black finishes…one is glossy called Jett Black (and uses a new manufacturing process to achieve) with an aluminum Apple logo and the other is a metallic or matte black…ingeniously called Black!
iPhone 7 will also be available in Silver, Gold and Rose Gold

iPhone 7 Plus Introduces New Dual Cameras

The 1st has the new 12mp sensor
The 2nd is a telephoto lens – which gives acess via the camera app so is a software zoom up to 10x (but the true optical zoom is 2x)
There’s also a new Portrait mode that gives you a real-time depth preview that no DSLR even does yet – it’s free software update for all iPhone 7 Plus users later this year.

Comparison of All iPhone Camera Features

in the New iPhone Lineup

Phil Talked More About Some of the Specific Hardware Features

There are 2 entirely new black finishes
The Home Button is all new and new customizable! It’s force sensitive & has a Haptic Engine that gives you feedback and is open to dev lovers
The new enclosures are water & dust resistant (they were re-engineered from the inside out)
The camera is entirely new

Phil Love’s Cameras and Gave More a Detail on the Camera

A new image stabilizer
A new 12 mp light sensor that lets in more light
The Flash now has 4 LED’s with a flicker sensor that improves picture quality a lot
An ISP that doubles the image throughput…which apparently is huge
Live Photos can be edited
Raw files can now be accessed and edited
There’s a new 7mp Face Time camera (which is up from 5)
Something called ‘Wide color images’ is supposed to provide much better color saturation

iPhone 7 Review of the New Features & a Few More New Features

A new Retina display was introduced by an Instagram executive – he said that later this year a new version of Instagram would be launched that would use the new 7’s feature
Audio improvement means that all new speakers are a huge jump forward in audio quality and for the first time ever they put out Stereo sound
Earbuds & headphones – will now be connecting over lightning
Apple is including an adapter with each phone for older headphones (lightening to mini-audio)
Brand new Wireless Airpods which work with an infrared sensor and motion accelerometers (up to 5 hours on one charge)
Apple Pay innovations – there a lot of innovations but one of the biggest is Apple Pay finally comes to Japan (using Japan’s near field technology called FeliCa)
Performance – a new cpu chip called A10 Fusion that’s twice as fast as the A8 and 20 times faster than the original iPhone. It has 4 cores…2 which are high efficiency that are managed using Apples new performance
A new GPU a graphics chip that’s 2/3 faster than the A9 and twice as fast as the A8…this will enable console level gaming and Pro apps.

Link to all Apple.com’s iPhone 7 News, Features & Pricing

Apple’s Comparison Chart of Video Camera &

FaceTime Camera’s for Current Lineup

Information on the complete lineup of iPhones:

Apple will Double the storage in all configurations for the same price as before
32 128 and 256GB’s
Apple is keeping 6 & 6s in the line-up but they are doubling the storage
The iPhone upgrade program which began last year makes those who got it eligible for the new 7
Orders start on Friday Sept 9
Ships Sept 16 to roughly 25 countries and after that about that many more 1 week later
Apple has developed new wireless Airpods which will be available in late October

Apple’s Feature Comparison in the Complete iPhone Lineup

CNET Hand’s On Review & Pricing

CNET writer’s got a chance to play with the iPhone 7’s following the live event. The did a nice write-up of that experience and include some great information in the article linked to above. They also put together the awesome pricing chart below!